Fandom Pulse

Fandom Pulse

Video Games

Xbox Hit an “All Time Low.” Asha Sharma Says It Is Growing Again

Jon Del Arroz's avatar
Jon Del Arroz
Oct 08, 2026
∙ Paid

Asha Sharma has run Xbox since February, and this week she gathered the whole division to tell it the comeback has begun. The financial filings Microsoft sent to investors say the business is still shrinking. So does the trail Sharma has left since she took the job: thousands of layoffs, studios handed to other publishers, a Game Pass price cut and a Call of Duty reversal.

User's avatar

Continue reading this post for free, courtesy of Jon Del Arroz.

Or purchase a paid subscription.
© 2026 Fandom Pulse · Privacy ∙ Terms ∙ Collection notice
Start your SubstackGet the app
Substack is the home for great culture